Best PracticesAll Plans6 min read

EcomIQX Plans Compared: Free, Starter, Growth, and Scale

Which plan fits your catalog size, team, and optimization goals. A decision framework beyond the feature matrix.

Beyond the Feature Matrix: A Decision Framework

Pricing pages list features. But what you really need is: "Which plan is right for MY business?" This guide answers that by use case, not by feature checklist.

Free Plan: Solo Founder Testing

Who It Is For

  • Solo founder or small store owner (you run the store, you do the marketing)
  • Under 100 products
  • Want to test if product optimization moves the needle before committing to paid
  • Limited budget for tools

What You Can Accomplish

  • Import products (XML, CSV, Shopify, WooCommerce)
  • See content health scores for all products
  • Manually rewrite 5 products/month (no AI assist, you write in the UI)
  • Understand which dimensions are weak (title, description, specs, keywords, etc.)

Real-World Example

You sell handmade candles (50 products). You import them into EcomIQX. You discover your average score is 42 — mostly because product descriptions lack key details (materials, burn time, scent profile). You manually rewrite 5 top-sellers with better info. A month later, you see organic traffic up 8% on those products. You think: "This is working. I should upgrade."

When to Upgrade

When you have validated that better content moves the needle and you want to scale beyond 5 rewrites/month.

Starter Plan: Established Store, Scaling Rewrites ($99/month)

Who It Is For

  • Established ecommerce store ($100K-$500K annual revenue)
  • 200-1,000 products
  • Dedicated person (half-time) working on product content
  • Want AI-assisted rewrites + keyword data
  • Need data to justify continued optimization investment

What You Can Accomplish

  • AI-powered rewrites (unlimited, tool pays for itself fast)
  • Keyword intelligence with DataForSEO search volume data
  • Google Search Console integration for real search data
  • Keyword gap analysis (high-volume queries you miss)
  • Rewrites 50-100/month with AI assist (vs 5/month manual)

Real-World Example

You sell outdoor gear (600 products). Monthly organic revenue is $8,000. You hire a content person (salary $40k/year = $3.3k/month). You need her to generate ROI quickly. With Starter tier, she runs 80 rewrites/month (vs 15/month without AI). In month 2, you measure +$2,000 attributed revenue (via improved GSC CTR + GA4 conversions). Cost: $99 (EcomIQX) + $3,300 (salary) vs revenue gain of $2,000. ROI: 2x in 90 days. She has proven her worth. You increase her hours.

When to Upgrade

When you want automation (agents to handle rewrites without manual intervention) or you are expanding into new markets (need translations). Or when you want revenue attribution to prove ROI to stakeholders.

Growth Plan: Scaling Team, Proving ROI ($249/month)

Who It Is For

  • Growing ecommerce business ($500K-$2M annual revenue)
  • 1,000-5,000 products
  • 1-2 people (or part of a larger team) dedicated to content optimization
  • Need autonomous agents to handle volume
  • MUST prove ROI to justify continued spend
  • Want to expand into secondary markets (translations)

What You Can Accomplish

  • All Starter features
  • Autonomous agents (Content Optimizer, Language Expander, Catalog Health Monitor)
  • Copilot (conversational AI to brainstorm rewrites and strategy)
  • Attribution Dashboard (prove revenue impact per optimization type)
  • A/B experiment framework (validate content changes with statistical rigor)
  • Auto-rewrites: 200-400/month without manual intervention
  • Translations: Expand to new markets (Spanish, French, German, etc.)

Real-World Example

You run an eco-friendly home goods store (3,000 products, $1.2M annual organic revenue). Your content person can only manually rewrite 20 products/month. You have 2,000+ products below 65 score. At this pace, it will take 100 months to improve everything. You upgrade to Growth, turn on Content Optimizer agent. Agent autonomously rewrites 300 products/month. In month 1, agent rewrites 300 products; 150 of them see measurable traffic/conversion lift. Attribution Dashboard shows $18,000 incremental revenue. Cost: $249 + $40k salary. ROI: 45x. Team now asks: "Why did we not do this sooner?"

When to Upgrade

When you want white-glove onboarding, dedicated account management, or custom integrations (e.g., connecting to a proprietary inventory system).

Scale Plan: Enterprise Catalog Operations ($1,000+/month)

Who It Is For

  • Enterprise ecommerce (>$2M annual revenue)
  • 5,000+ products
  • Catalog operations team (3+ people)
  • Multiple markets (translations at scale)
  • Need dedicated infrastructure and support
  • Want image optimization and advanced features

What You Can Accomplish

  • All Growth features
  • Image Optimizer agent (automated product image enhancement via ComfyUI)
  • Unlimited agent actions (no monthly cap)
  • Custom integrations (Shopify, WooCommerce, custom APIs)
  • Dedicated account manager
  • Priority support (SLA: 2-hour response time)
  • Advanced reporting and analytics
  • Multi-user team accounts with role-based permissions

Real-World Example

You operate a fashion marketplace (15,000 SKUs across 100 brands, $5M annual revenue). Your catalog operations team of 5 manages content in English, Spanish, French, Italian. You turn on all agents: Content Optimizer (rewrites 1,000/month), Language Expander (translations 2,000/month), Image Optimizer (image improvements 1,500/month). In one month, 4,500 product improvements go live — work that would have taken your team 10 months manually. Attribution shows $120K incremental revenue. Cost: $1,000/month. ROI: 120x.

When to Move to Enterprise

Custom pricing when you need unique requirements: dedicated instance, custom deployment, SLA guarantees, or advanced feature development.

Enterprise: Custom Pricing

Who It Is For

  • Self-hosted deployments (your data stays on your servers)
  • Custom feature development
  • Compliance requirements (HIPAA, SOC 2, data residency)
  • Dedicated infrastructure and support team

What Included

  • Everything in Scale tier
  • Unlimited products, users, API calls
  • Custom integrations with your internal systems
  • Dedicated success manager
  • Custom SLAs and support terms
  • White-label option (rebrand EcomIQX as your service)

Decision Matrix: Quick Reference

Criteria Free Starter Growth Scale
Revenue < $100K $100K-$500K $500K-$2M $2M+
Products < 100 200-1,000 1,000-5,000 5,000+
Team Size Solo 1 person (part-time) 1-2 people (full-time) 3+ people
Key Feature Manual rewrites AI rewrites + keywords Agents + attribution Full automation + images
Rewrites/Month 5-10 50-100 200-400 1,000+
Cost/Month $0 $99 $249 $1,000+

Upgrade Triggers Checklist

From Free to Starter

  • You have validated that rewrites improve organic traffic and conversions
  • You are doing more than 5 rewrites/month and want to move faster
  • You need keyword data to inform rewrites (Google Search Console + DataForSEO)

From Starter to Growth

  • You want hands-off automation (agents doing rewrites without you)
  • You need to prove ROI to stakeholders (Attribution Dashboard)
  • You want to expand to new markets (translations)
  • You have 1,000+ products and cannot scale rewrites manually

From Growth to Scale

  • You have 5,000+ products
  • You want image optimization in addition to content optimization
  • You need dedicated account management and SLA support
  • You are operating multiple markets and need unlimited translations

Final Recommendation

Start with Free. Test the platform. Run 5-10 manual rewrites. If you see positive impact on traffic and conversions, upgrade to Starter. Starter will pay for itself in improved content and revenue within 60 days (for most businesses). Once you have 50+ data points validating that optimization works, upgrade to Growth. Growth is where agents take over and scale becomes automatic.

Most successful ecommerce stores follow this path: Free (1 month) → Starter (3 months) → Growth (ongoing).

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